Secondly, the thing everyone wants to know: who thought up the chicken? Everyone makes a big mystery out of it, but if you ask me, the mystery is more about why everyone wishes it was a single person in an ah-ha moment. We get that a lot still. People want it to be dramatic. As if doing things methodically until you get a great idea is disappointing. As if coming up with a good idea should be easy.
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you had a great idea! high five! everyone does. some people have better ideas than others and maybe it's easier for them as well.
but why?!
we're paying attention to the things we're doing, physically & mentally, when these ideas hit us. trying to look for clues and make connections.
